A sonic logo: your brand in a few notes

A sonic logo, also called an audio logo or sound logo, is the shortest form of your brand’s sound: a few seconds that close an ad, open a video or play when your app starts. Think of Netflix’s “ta-dum” or Intel’s five notes.

Why a sonic logo

People hear it even when they are not looking at the screen, and after a few repetitions they connect it with you. Unlike a visual logo, it works on the radio, in podcasts, on the phone and with the screen off.

What you get

  • A sonic logo written for your brand
  • A few directions to choose from, refined in numbered versions
  • Mastered files for ads, videos, apps and events
  • 100% transferable copyright

The heart of a sound identity

A sonic logo works best as the core of a wider sound identity: jingles, music for ads and UI sounds built on the same motif, so every sound points back to you.

Listen to our work

Questions and answers

How long is a sonic logo?

Usually a few seconds. Short enough to close any ad or video, long enough to be recognised.

What is the difference between a sonic logo and a jingle?

A sonic logo is a short signature of a few notes, usually without words. A jingle is longer and often carries a melody or a line about your brand. Many brands use both, built on the same motif.

Where can I use it?

Everywhere: at the end of ads, in videos and podcasts, in your app, at events and on the phone. The copyright is fully transferred to you.

Let’s find your sound

Start with a free sound audit: a short call about how your brand could sound. No commitment.